Social media boot camp at KTR

A total of 15 local companies took part in the initiative's kick-off event at KTR's headquarters in Rheine last Tuesday. ‘Together, we are creating social media power for Rheine,’ says Bettina Thelen-Reloe from the development and business promotion organisation for Rheine. The concept developed by EWG aims to support companies in the development and implementation of sustainable social media strategies.

The social media boot camp comprises seven modules that build on each other and cover topics such as content strategy, video content production, the use of AI in social media and employer branding. In addition, the participating companies receive individual consultation hours to implement the content they have learnt in their own company.